{"id":8554,"date":"2026-02-10T10:46:28","date_gmt":"2026-02-10T18:46:28","guid":{"rendered":"https:\/\/www.garaventalift.com\/news\/?p=8554"},"modified":"2026-04-15T14:59:34","modified_gmt":"2026-04-15T21:59:34","slug":"garaventa-lift-featured-in-business-in-focus-magazine","status":"publish","type":"post","link":"https:\/\/www.garaventalift.com\/news\/garaventa-lift-featured-in-business-in-focus-magazine\/","title":{"rendered":"Garaventa Lift Featured in Business in Focus Magazine"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8554\" class=\"elementor elementor-8554\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-65b3241 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"65b3241\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div 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\"itemListElement\": [\n          {\n            \"@type\": \"ListItem\",\n            \"position\": 1,\n            \"name\": \"Home\",\n            \"item\": \"https:\/\/www.garaventalift.com\/\"\n          },\n          {\n            \"@type\": \"ListItem\",\n            \"position\": 2,\n            \"name\": \"Latest Installations\",\n            \"item\": \"https:\/\/www.garaventalift.com\/news\/\"\n          },\n          {\n            \"@type\": \"ListItem\",\n            \"position\": 3,\n            \"name\": \"Garaventa Lift Featured in Business in Focus Magazine\",\n            \"item\": \"https:\/\/www.garaventalift.com\/news\/garaventa-lift-featured-in-business-in-focus-magazine\/\"\n          }\n        ]\n      },\n\n      {\n        \"@type\": \"WebSite\",\n        \"@id\": \"https:\/\/www.garaventalift.com\/#website\",\n        \"url\": \"https:\/\/www.garaventalift.com\/\",\n        \"name\": \"Garaventa Lift\",\n        \"publisher\": {\n          \"@id\": \"https:\/\/www.garaventalift.com\/#organization\"\n        }\n      }\n    ]\n  }\n<\/script>\n<h2 class=\"h3 gara-blue\">A Century of Mobility Innovation<\/h2>\n<p>\n  Garaventa Lift has been recognized in\n  <em data-start=\"611\" data-end=\"630\">Business in Focus<\/em> magazine for its\n  long-standing leadership in mobility and accessibility solutions. The feature\n  highlights the company\u2019s evolution from its early engineering roots to its\n  role today as a global provider of lift systems designed to meet real-world\n  accessibility needs.\n<\/p>\n\n<p>\n  The article traces the company\u2019s origins back to 1928, when Karl Garaventa\n  pioneered ropeways in Switzerland\u2019s mountainous terrain. That early\n  engineering expertise eventually led to the development of cable cars,\n  elevators, and lift solutions focused on accessibility and inclusion.\n<\/p>\n\n<p>\n  Garaventa Lift later built the first tramway in Palisades Tahoe in 1967 and\n  went on to install one of the first wheelchair lifts in North America\u2014well\n  before accessibility legislation became law.\n<\/p>\n<h3 class=\"gara-blue\">Investing in People and Products<\/h3>\n<p>\n  Over the decades, Garaventa Lift has built a reputation for quality,\n  innovation, and service that extends across private homes, schools, transit\n  systems, and commercial buildings.\n<\/p>\n\n<p>\n  The company\u2019s approach is centred on creating products that improve daily\n  life. Employees are encouraged to work collaboratively, sharing knowledge and\n  supporting one another to deliver reliable accessibility solutions.\n<\/p>\n\n<p>\n  The article also highlights how workplace culture has evolved. Today, the\n  company has more women in leadership roles across the manufacturing floor,\n  offices, and management teams, reflecting broader changes in the industry.\n<\/p>\n<h3 class=\"gara-blue\">Custom Solutions for Changing Needs<\/h3>\nA key theme of the feature is customization. No two installations are the same,\nand each lift is measured, designed, and manufactured specifically for its\nenvironment. Garaventa Lift serves multiple markets, including:\n<ul>\n  <li data-start=\"2315\" data-end=\"2344\">\n    <a href=\"https:\/\/www.garaventalift.com\/en\/products\/home-elevator.html\"\n      >Residential accessibility<\/a\n    >\n  <\/li>\n  <li data-start=\"2345\" data-end=\"2377\">\n    <a href=\"https:\/\/www.garaventalift.com\/en\/solutions\/home-accessibility.html\"\n      >Independent living solutions<\/a\n    >\n  <\/li>\n  <li data-start=\"2378\" data-end=\"2417\">\n    <a\n      href=\"https:\/\/www.garaventalift.com\/en\/solutions\/public-accessibility.html\"\n      >Public and commercial accessibility<\/a\n    >\n  <\/li>\n  <li data-start=\"2418\" data-end=\"2468\">\n    <a\n      href=\"https:\/\/www.garaventalift.com\/en\/solutions\/comfort-and-lifestyle.html\"\n      >Residential elevators for lifestyle and design<\/a\n    >\n  <\/li>\n<\/ul>\n<p>\n  As customer needs have evolved, so has the company\u2019s product range. Homeowners\n  are now planning ahead for mobility needs, incorporating elevator spaces into\n  new home designs or future-proofing their properties.\n<\/p>\n\n<p>\n  Architects and builders are also integrating accessibility products into\n  high-end residential and multi-unit projects, making elevators both functional\n  and visually appealing.\n<\/p>\n<h3 class=\"gara-blue\">Adapting to Technology and Design Trends<\/h3>\n<p>\n  Garaventa Lift continues to embrace new technology to meet changing customer\n  expectations. Many clients now want to see virtual designs and explore\n  features before installation.\n<\/p>\n\nThrough digital tools, customers can:\n<ul>\n  <li data-start=\"3126\" data-end=\"3168\">\n    <p data-start=\"3128\" data-end=\"3168\">\n      Select colours, finishes, and fixtures\n    <\/p>\n  <\/li>\n  <li data-start=\"3169\" data-end=\"3213\">\n    <p data-start=\"3171\" data-end=\"3213\">\n      Customize handrails, gates, and lighting\n    <\/p>\n  <\/li>\n  <li data-start=\"3214\" data-end=\"3261\">\n    <p data-start=\"3216\" data-end=\"3261\">\n      View 2D and 3D renderings of their elevator\n    <\/p>\n  <\/li>\n<\/ul>\n<p data-start=\"3216\" data-end=\"3261\">\n  In manufacturing, the company has introduced robotics and autonomous systems\n  to improve efficiency while maintaining craftsmanship. Skilled technicians\n  still build and assemble key components to ensure quality and reliability.\n<\/p>\n\n<h3 class=\"gara-blue\" data-start=\"3216\" data-end=\"3261\">\n  Commitment to Sustainability and the Future\n<\/h3>\n<p>\n  Looking ahead, Garaventa Lift is investing in its workforce and environmental\n  initiatives. The company is hiring skilled tradespeople and supporting\n  apprenticeship programs to build the next generation of technicians.\n<\/p>\n\nSustainability efforts include:\n<ul>\n  <li data-start=\"3795\" data-end=\"3838\">\n    <p data-start=\"3797\" data-end=\"3838\">\n      Recycling paint powder in manufacturing\n    <\/p>\n  <\/li>\n  <li data-start=\"3839\" data-end=\"3873\">\n    <p data-start=\"3841\" data-end=\"3873\">Using LED lighting in products<\/p>\n  <\/li>\n<\/ul>\n<p data-start=\"3876\" data-end=\"3915\">\n  Offering electric servo drive optionsThese steps help reduce environmental\n  impact while maintaining high performance and reliability.\n<\/p>\n\n<h3 class=\"gara-blue\" data-start=\"3876\" data-end=\"3915\">\n  Industry Recognition\n<\/h3>\n<p>\n  The article also notes Garaventa Lift\u2019s recent industry recognition, including\n  the 2024 Ellies Award for Best Supplier \u2013 Accessibility from the National\n  Association of Elevator Contractors.\n<\/p>\n\n<p>\n  This award reinforces the company\u2019s mission to create spaces that are\n  accessible, inclusive, and easy to navigate for everyone.\n<\/p>\n<h3 class=\"gara-blue\">Looking Forward<\/h3>\n<p>\n  As technology, design preferences, and environmental priorities evolve,\n  Garaventa Lift continues to adapt. With nearly a century of engineering\n  expertise, the company remains committed to improving mobility and\n  accessibility around the world.\n<\/p>\n\n<p>\n  Its blend of craftsmanship, innovation, and customer-focused design positions\n  Garaventa Lift to carry its legacy of lifting communities into the next\n  century.\n<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2eafeef elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2eafeef\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4c0db4c\" data-id=\"4c0db4c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ce4f4fb elementor-widget elementor-widget-image-gallery\" data-id=\"ce4f4fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t\n<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"ce4f4fb\" data-elementor-lightbox-title=\"Garaventa-XpressII-01\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6ODU2MiwidXJsIjoiaHR0cHM6XC9cL3d3dy5nYXJhdmVudGFsaWZ0LmNvbVwvbmV3c1wvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDJcL0dhcmF2ZW50YS1YcHJlc3NJSS0wMS5qcGVnIiwic2xpZGVzaG93IjoiY2U0ZjRmYiJ9\" href='https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Garaventa-XpressII-01.jpeg'><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Garaventa-XpressII-01-150x150.jpeg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"ce4f4fb\" data-elementor-lightbox-title=\"IMG_0080\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6ODU2MywidXJsIjoiaHR0cHM6XC9cL3d3dy5nYXJhdmVudGFsaWZ0LmNvbVwvbmV3c1wvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDJcL0lNR18wMDgwLXNjYWxlZC5qcGciLCJzbGlkZXNob3ciOiJjZTRmNGZiIn0%3D\" href='https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/IMG_0080-scaled.jpg'><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/IMG_0080-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"ce4f4fb\" data-elementor-lightbox-title=\"Social Media Photos-58\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6ODU2OSwidXJsIjoiaHR0cHM6XC9cL3d3dy5nYXJhdmVudGFsaWZ0LmNvbVwvbmV3c1wvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDJcL1NvY2lhbC1NZWRpYS1QaG90b3MtNTguanBnIiwic2xpZGVzaG93IjoiY2U0ZjRmYiJ9\" href='https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Social-Media-Photos-58.jpg'><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Social-Media-Photos-58-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Social-Media-Photos-58-150x150.jpg 150w, https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Social-Media-Photos-58-300x300.jpg 300w, https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Social-Media-Photos-58-768x768.jpg 768w, https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Social-Media-Photos-58.jpg 1024w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"ce4f4fb\" data-elementor-lightbox-title=\"Genesis-enclosure-vertical-platform-lift-02\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6ODU3MCwidXJsIjoiaHR0cHM6XC9cL3d3dy5nYXJhdmVudGFsaWZ0LmNvbVwvbmV3c1wvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDJcL0dlbmVzaXMtZW5jbG9zdXJlLXZlcnRpY2FsLXBsYXRmb3JtLWxpZnQtMDIuanBnIiwic2xpZGVzaG93IjoiY2U0ZjRmYiJ9\" href='https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Genesis-enclosure-vertical-platform-lift-02.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Genesis-enclosure-vertical-platform-lift-02-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"ce4f4fb\" data-elementor-lightbox-title=\"Genesis Vertical Platfrom Lift\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6ODU0MiwidXJsIjoiaHR0cHM6XC9cL3d3dy5nYXJhdmVudGFsaWZ0LmNvbVwvbmV3c1wvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTJcL01DSS1QT00yLnBuZyIsInNsaWRlc2hvdyI6ImNlNGY0ZmIifQ%3D%3D\" href='https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2025\/12\/MCI-POM2.png'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2025\/12\/MCI-POM2-150x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"Genesis Shaftway\" srcset=\"https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2025\/12\/MCI-POM2-150x150.png 150w, https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2025\/12\/MCI-POM2-300x300.png 300w, https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2025\/12\/MCI-POM2-1024x1024.png 1024w, https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2025\/12\/MCI-POM2-768x768.png 768w, https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2025\/12\/MCI-POM2.png 1080w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"ce4f4fb\" data-elementor-lightbox-title=\"Social Media Photos-55\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6ODU2OCwidXJsIjoiaHR0cHM6XC9cL3d3dy5nYXJhdmVudGFsaWZ0LmNvbVwvbmV3c1wvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDJcL1NvY2lhbC1NZWRpYS1QaG90b3MtNTUuanBnIiwic2xpZGVzaG93IjoiY2U0ZjRmYiJ9\" href='https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Social-Media-Photos-55.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Social-Media-Photos-55-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Social-Media-Photos-55-150x150.jpg 150w, https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Social-Media-Photos-55-300x300.jpg 300w, https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Social-Media-Photos-55-768x768.jpg 768w, https:\/\/www.garaventalift.com\/news\/wp-content\/uploads\/2026\/02\/Social-Media-Photos-55.jpg 1024w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>A Century of Mobility Innovation Garaventa Lift has been recognized in Business in Focus magazine for its long-standing leadership in&#8230; <a href=\"https:\/\/www.garaventalift.com\/news\/garaventa-lift-featured-in-business-in-focus-magazine\/\" class=\"readmore\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":8575,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[97],"tags":[],"class_list":["post-8554","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","odd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Garaventa Lift Featured in Business in Focus Magazine | Garaventa Lift North America<\/title>\n<meta name=\"description\" content=\"Garaventa Lift featured in Business in Focus magazine, highlighting industry leadership, innovative lift solutions, and commitment to accessibility and quality craftsmanship.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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